The US VALS™ Survey

Having trouble with the survey? Check out the Survey Help/VALS™ FAQ page.

Note: By design, these questions are for use by people whose first language is American English. If you are not a citizen of the United States or Canada, residency should be for enough time to know the culture and its idioms. If you do not meet these conditions, your VALS type will not be valid.

Have you taken this survey before?

  1. I am often interested in theories.
  2. I like outrageous people and things.
  3. I like a lot of variety in my life.
  4. I love to make things I can use every day.
  5. I follow the latest trends and fashions.
  6. Just as the Bible says, the world literally was created in six days.
  7. I like being in charge of a group.
  8. I like to learn about art, culture, and history.
  9. I often crave excitement.
  10. I am really interested in only a few things.
  11. I would rather make something than buy it.
  12. I dress more fashionably than most people.
  13. The federal government should encourage prayers in public schools.
  14. I have more ability than most people.
  15. I consider myself an intellectual.
  16. I must admit that I like to show off.
  17. I like trying new things.
  18. I am very interested in how mechanical things, such as engines, work.
  19. I like to dress in the latest fashions.
  20. There is too much sex on television today.
  21. I like to lead others.
  22. I would like to spend a year or more in a foreign country.
  23. I like a lot of excitement in my life.
  24. I must admit that my interests are somewhat narrow and limited.
  25. I like making things of wood, metal, or other such material.
  26. I want to be considered fashionable.
  27. A woman's life is fulfilled only if she can provide a happy home for her family.
  28. I like the challenge of doing something I have never done before.
  29. I like to learn about things even if they may never be of any use to me.
  30. I like to make things with my hands.
  31. I am always looking for a thrill.
  32. I like doing things that are new and different.
  33. I like to look through hardware or automotive stores.
  34. I would like to understand more about how the universe works.
  35. I like my life to be pretty much the same from week to week.
  36. Sex:
  37. Age:

  38. What is the highest level of formal education you have completed?

  39. What was your total household income before taxes for the most recent calendar year (January through December)? By your household, we mean all persons living in your primary home who share basic finances with you.

    (Please include income received by all members of your household and from all sources, including salaries, pensions, interest, dividends, bonuses, capital gains, and profits.)


  40. Are you a student currently enrolled at a college or university?

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