Consumer Financial Decisions (CFD) | Strategic Business Insights (SBI)

Consumer Financial Decisions logo

Consumer Financial Decisions (CFD) tailors its offerings to promote innovation in financial products and services. Leading financial-service providers rely on CFD to provide research-based consulting to understand consumers.

About CFD
Strategic planning, marketing, and research services that formulate the insights that drive innovation.
- Customized Solutions
See more
MacroMonitor
The standard in consumer financial-services research, strategy, and insight.
See more
Collaborations
Added value through our work with innovative research partners, consultants and industry associations.
- RIIA Strategic Research Partnership
  - RIIA Members Access
- Information Asset Partners (IAP)
See more
Advisor Advantage
A benchmark program providing insight and comprehensive information about financial advisors.
- About Advisor Advantage
What's New in CFD?
Recent publications, announcements, special events, and other news from CFD.

About CFD

MacroMonitor

Collaborations

Advisor Advantage

What's New in CFD?